Educational Tests & Measurements
Kevin Mayo, Senior Director of Health Outcomes & Pharmacoeconomics at , statesthat stakeholders are increasingly relying on Health Economics and Outcomes Research (HEOR)information to fully understand product value in healthcare and its potential in real-world clinicalpractice.
Graduate and Postdoctoral Studies | University of Ottawa
In order to gain market access and remain competitive, pharmaceutical and medical technologymanufacturers must be able to demonstrate clinical and economic evidence to providers, healthcaredecision-makers and payers. Now more than ever, pricing pressure and regulatory restrictions aregenerating increased demand for this kind of outcomes evidence.
- Healthcare financing is a topic that appears in economics, premed, nursing, finance, government and public policy courses in nearly every university across the country.